Builder controls
- Visual drag-and-drop automation canvas
- Desktop builder and mobile step view
- Add, move, duplicate, and remove steps
- Undo and redo changes
- Save as draft or publish
Build visual automations that respond to client activity, wait for the right time, send bilingual communications, create team tasks, request documents, send e-signatures, and keep follow-up moving.
Use the builder to create a clear sequence, validate it, and keep control over what is running for your contacts.
Automations begin from the trigger types exposed in the current visual builder.
Start only when the tag is newly added, or optionally enroll existing contacts who already have it. A Conecta form can apply the tag after submission, connecting form-to-automation and form-to-drip-campaign use cases.
Choose a specific date and time, with annual recurrence available when enabled.
Start the automation for a contact on their birthday using the organization timezone.
Start follow-up after an appointment is marked completed.
Keep timing practical for a tax office schedule and the organization timezone.
Choose a weekday and time, using the organization timezone, before the next message or action runs.
Automations can coordinate the communication and actions that normally fall through during a busy season.
An Automation can create a task and wait until that task is completed before continuing to the next automation step.
Keep document collection and delivery connected to the same sequence as the client communication.
Use the automation details view to follow contacts and understand progress through the configured steps.
Drip campaigns are a prominent use case, but Automations also supports the operational follow-up around a client relationship.
Lead nurture, new-lead welcome series, tax-season follow-up, returning-client sequences, and bilingual client nurture.
Onboarding, document collection, e-signatures, review requests, client portal delivery, and post-service follow-up.
Task creation, team notifications, contact notes, tags, and a pause until a created task is complete.
Automations and Workflows are separate systems: Automations triggers and sequences actions, while Workflows organizes detailed internal office work through stages.
Use each system for the job it is built to handle.
| Feature | Primary purpose |
|---|---|
| Marketing Campaigns | Reach selected audiences through one-time broadcasts or automated drip campaigns. |
| Automations | Trigger and sequence communication, timing, tasks, documents, e-signatures, tags, portal actions, and follow-up. |
| Workflows | Organize detailed internal office work through stages, per-contact checklists, assignments, priorities, and notes. |
Build an automation for the message, wait, task, document, or portal action that should happen next.